Social Posts

Macb wants to reach a youthful audience, so having a fun and engaging social media presence is vital. For social posts across Macb’s channels on Instagram, Facebook and Twitter I was tasked with coming-up with the copy and visual idea for the post, with the visual asset being created by a designer. As you can see below, I’ve hijacked memes, indulged in childhood nostalgia and pleaded with Lewis Capaldi.